Energy Drinks—The New Coffee of the IT Recruiting Industry?
Coffee has been brewed since the mid 1400’s, providing a natural source of caffeine and an extra push when needed for IT recruiters. For years, technical staffing firms looked forward to their morning or afternoon brew, perfected with their choice fixings, and distinct flavor. Now with innovative caffeine products such as energy drinks and shots, is coffee’s prevalence in the caffeine market threatened? When technical recruiters need a boost, which should they turn to, coffee or energy drinks? The answer is it depends…
Caffeine
Both coffee and energy drinks provide different levels of caffeine. The caffeine content of coffee is in the hands of the IT staffing representatives. Coffee can have its caffeine content diluted, or you can choose to drink decaffeinated coffee. Likewise, the coffee can be double brewed for an extra kick, or you can simply order a larger size.
Energy drinks come with designated caffeine content, leaving technical recruiting reps to choose if they would like to drink the entire can or opt for a drink with more or less caffeine. The drinks also range in size and amount of provided caffeine, so there are options!
Price
Coffee is more affordable when you consider price and where you purchase it. Home brewed coffee is significantly cheaper than paying a visit to a coffee shop daily, with shop prices typically ranging from $1.50 to $5.00. Energy drinks are similarly priced to coffee shops, typically $2.00 to $5.00, depending on size and caffeine content. If you are money conscious, opt to brew your own coffee in the IT recruitment office and save!
Availability
You usually need to go to a store to buy an energy drink or buy in bulk to have readily available (and get a better deal). Luckily, for Boston IT recruiting firms, there are stores and coffee shops on nearly every corner. You can have coffee stored in your cabinet for whenever you need it, too.
Health
Coffee is healthier than energy drinks when consumed without all the bells and whistles. Black coffee is natural and provides antioxidants and fiber. Energy drinks lack vitamins and are typically made with copious amounts of sugar or artificial sweeteners. If IT headhunters cannot handle the taste of black coffee, they can opt for skim milk rather than cream and flavored coffee to ward off additional sugar.
Alternative Energy Sources
Coffee and energy drinks are not the only way to boost your mood and work level. Never use caffeine to subsidize sleep or suppress appetite. Productivity levels will crash! Naturally increase your energy by going for a walk or snacking on healthy fruit and vegetables. Be sure to exercise regularly and get enough sleep each night to maintain good focus and improve your attitude.