IT Staffing Sales is Like Fishing
IT staffing sales can be like fishing. Ultimately, the more lines that you cast in the water, the better your odds of catching that big fish (client). From the perspective of IT recruiting companies, the more calls that their salespeople put out, the more clients….and ultimately IT jobs….they’ll likely receive. While there are a number of important intangibles needed to be a successful salesperson in the technical recruiting industry, the one constant is activity.
If you’re considering working in a sales capacity for any of the local technical recruiting companies, you’ll have to understand that it takes heavy call volume to be successful. However, while many of the calls to prospective information technology managers are cold, they don’t all have to be. With the advent of Google and Linkedin, IT staffing salespeople can research the client company as well as the manager’s background before each call to try to find a commonality or value-add. Maybe IT recruiting firms Boston worked with the company in the past or the hiring manager worked at a pervious client. Whatever the reason, any knowledge can turn the call from cold to warm.
Not many IT recruiters truly like to cold call. However, the most successful IT recruiting firms teach their salespeople that it is a means to the end. It’s a means to make money. Therefore, if you’re going to go fishing, cast as many lines in the water as possible.